Insights
Field notes on search and AI visibility.
Practical guidance for functional medicine practice owners, written by the Brightex team.
Guides and articles
ABA Therapy Marketing: How Providers Reach Families and Hire BCBAs
An ABA therapy marketing plan: reach parents searching for autism services, make insurance clear, appear in AI answers and recruit BCBAs and RBTs.
Elder Law Marketing: How Firms Win Clients Online
A practical elder law marketing plan: how firms earn Medicaid planning and estate clients from Google, AI assistants, referrals and reviews.
Home Care Marketing: How Agencies Win Clients and Caregivers
A home care marketing plan for agencies and franchisees: win families in every town you serve, appear in AI answers and keep caregivers applying.
Senior Living Marketing: How Communities Book More Tours
How memory care and assisted living communities book more family tours through search, AI assistants and reviews, and rely less on referral fees.
Functional Medicine SEO: The Complete Guide
How functional and integrative medicine practices rank in Google, win the Map Pack and show up in AI answers. A step-by-step SEO plan with schema examples.
GEO for Medical Practices: Getting Cited by AI
A practical guide to generative engine optimization for medical practices: how ChatGPT, Gemini, Perplexity and AI Overviews choose which practices to recommend.
In preparation
- How ChatGPT Decides Which Doctor to RecommendAI search
- Medical Schema Every Integrative Clinic NeedsSchema
- Winning the Map Pack for Functional Medicine Near MeLocal
- Writing Condition Pages AI Will QuoteContent
Private audit
See what AI says about your practice today.
A recorded walkthrough of how five AI engines and Google present your practice against your top three local competitors. No cost and no obligation.